PETALING JAYA, May 16, 2017 — Malaysian multi-grain cereal brand NESTUM® crowned Alisa Roslan as the first Ratu Empayar Sajian NESTUM® after a thrilling finale cook-off with four other finalists at Sunway Pyramid shopping mall yesterday. The winning Grand Prize recipe will be published in Alisa’s very own Quick and Easy Recipes with NESTUM® cookbook by Nestlé Malaysia.
The 34-year old computer technician and a mother of four from Perlis, emerged as the champion with her dish, Serawa Labu Manis NESTUM®. The panel of judges led by celebrity chef, Chef Naem were won over not just by the delicious taste but also by the creative usage of NESTUM® in the recipe.
Alisa, a cooking enthusiast since her school days, gained praises from her family for her special twist on the traditional pumpkin dessert soup with coconut milk, brown sugar, pandan and NESTUM®. Her husband and children were her inspiration behind this recipe; with their constant love and support, she already felt like a winner even before advancing to the finals.
“I am completely thrilled to be crowned the first Ratu Empayar Sajian NESTUM®. As an avid home cook, I’ve always enjoyed experimenting in the kitchen but I never thought my humble creation would land me first place in the competition,” said Alisa, who was tearing up with joy.
I’m excited to continue cooking up quick, easy and nutritious recipes with NESTUM®, and I can’t wait to share it with everyone,” added Alisa.
L-R: Zul Razak, Lauren Tan, Silvin See, Alisa Roslan, Ng Su Yen, Kak Wan & Muhammad Falihin
In addition to seeing her winning recipe published, Alisa also walked away with a private and exclusive cooking class with The Cooking House, premium cookware from Le Creuset, exclusive vouchers from Sen Heng, AEON and NESTUM® products, all worth up to RM28,000.
L-R : Chef Naem, Chef Muluk, Lester Kahn, Zulkifli Razak, Alisa Roslan, Mr.Choi Sew Ping, Ms Ng Su Yen, Ms.Silvin See, Wan Rogayah, Ms.Izanie Nadzim, Lauren Tan, Muhammad Falihin.
“We embarked on the campaign with the intention to reward NESTUM®’s loyal fans and to showcase how versatile NESTUM® can be as a cooking ingredient. It is a nutritious addition to recipes and we want to encourage healthier choices among Malaysians. This is in line with Nestlé’s purpose of enhancing the quality of life and contributing to a healthier future,” said Mr. Chew Soi Ping, Nestlé Executive Director of Sales, Malaysia & Singapore.
“Through Empayar Sajian NESTUM®, we wanted to honour home cook enthusiasts who innovate their recipes with the clever incorporation of NESTUM®, and Alisa has done just that. She has demonstrated creativity and skill and we are excited to provide her with the platform to share her delightful dishes with everyone and inspire other Malaysians alike,” added Ng Su Yen, Nestlé Malaysia’s Business Executive Officer for Milks.
The annual cooking contest is an effort by Nestlé® to encourage avid home chefs in showcasing their creativity through quick, easy and nutritious recipes with the addition of NESTUM®’s wholesome multigrain goodness.
The other Empayar Sajian NESTUM® finalists ranged from various backgrounds. Seasoned home cook and food blogger Wan Rogayah or better known by her followers as Kak Wan, impressed Chef Naem with her Makmur Semolina NESTUM® Cookies. Food enthusiast Zul Razak who left the corporate life to pursue his own business in food and cooking, delighted the judges with his NESTUM® Awesomeness Fruit Crumble; wedding singer from Melaka, Lauren Tan surprised the judges with her simple yet tasty NESTUM® Prawn Nuggets.
Muhammad Falihin who just earned his master’s degree in landscape architecture, was praised by Chef Muluk for his creativity shown in his unique recipe, Sate Ayam NESTUM®.
The finale was hosted by celebrity and TV host, Sazzy Falak. Besides Chef Naem, the panel of judges were consisted of various Nestlé representatives.
Nestum® Awesomeness Fruit Crumble by Zul Razak
Nestum® Prawn Nuggets by Lauren Tan
Satay Ayam Nestum® by Muhammad Falihin
Makmur Semolina Nestum® by Kak Wan
L-R : Zul Razak, Alisa Roslan, Lauren Tan, Falihin, Kak Wan
Nestle VIP & Staff
NESTLÉ NESTUM® was first introduced to Malaysians in the 1960’s providing nutritious hot cereal solutions. NESTUM® is very much a part of the Nestlé legacy in bringing healthy and nutritious food to the table for young adults and families.
NESTUM® multi-grains or multi-bijirin is made of nutrient-rich grains consisting of whole wheat, rice and corn (gandum penuh, beras dan jagung) with vitamins and minerals. NESTUM® multi-grains are known as AROMALICIOUS ® as it is the only multi-grains in the Malaysian market with aromatic nutrient-rich golden flakes that is delicious and not bland in taste.
About Nestlé Malaysia
Nestlé is the world’s largest food and beverage manufacturer. Headquartered in Switzerland, Nestlé is present in 189 countries around the world, and our 328,000 employees are committed to Nestlé’s purpose of enhancing quality of life and contributing to a healthier future. Our performance is driven by our Nutrition, Health and Wellness strategy. Since 1912, we have been nourishing Malaysians through our quality brands and products, whilst maintaining our Halal excellence and integrity. This is in line with our promise of delivering GOOD FOOD, GOOD LIFE to all. To learn more about how we have been nourishing Malaysians for over a century, do visit www.nestle.com.my or our Facebook page at http://www.facebook.com/NestleMalaysia